According to the ESA, 38% of American videogame players and 48% of gaming parents are women. In other countries such as Korea, statistics show as much as 69.5% of women are playing video games. Even so, women's interests continue to be grossly under-represented, leaving women as single largest untapped market segment in the gaming industry.

Our mission is fourfold: first, to provide a fun, dynamic online gaming site that caters to the interests and needs of different types of women gamers. To achieve the widest possible appeal, all game genres are reviewed and discussed. Second, the site serves as a platform or the dissemination of information about games from an informed, socially-conscious, female-centered perspective. Third, WomenGamers.com gathers information from visitors about their gaming preferences, opinions, concerns, and ideas for the future of gaming, and the industry. Fourth, WomenGamers.Com offers a suite of services that includes customized consulting services, market research, and support services to game companies and universities. Its revenues stem mainly from advertising.

Incorporated in 1999, WomenGamers.Com works outside of convention, continually pursuing these goals by doing what no other site has done before. By launching the country's first women's game design scholarships, and setting up a network for women who play video games, buy videogames and work with videogames, WomenGamers.com has built up a reputable brand well-respected in the industry. We work with educational institutions such as DigiPen Institute of Technology, Guildhall at SMU, NC State University, the University of Florida and other colleges to promote participation by women in the gaming industry, specifically in game design, by establishing scholarship programs and offering consulting and lectures on careers in gaming. To date these programs have been and continue to be extremely successful.